Meetings Mean Business Launches Mobile App for Industry Advocacy
April 29, 2014
The Meetings Mean Business campaign - a national communications and advocacy platform that showcases the substantial value of meetings, conferences, conventions, incentive travel, trade shows and exhibitions - recently launched an industry-wide mobile app.
“It’s critically important that our industry continues to speak with one voice to communicate the value and benefits of meetings to communities, businesses and the economy,” said David Peckinpaugh, president of Maritz Travel and Co-Chair of Meetings Mean Business.
He added, “The MMB app is another significant tool to ensure that everyone, across the industry, can access important campaign materials at a moment’s notice. The app allows us to always be singing from the same song sheet.”
The app will serve as the on-the-go resource for industry leaders along with meetings and travel professionals.
Features include quick access to collateral materials, data points, editorial content, the latest industry news and other important information.
The app also will serve an additional entry point and engagement tool for industry professionals looking to get involved with the campaign. . You can find the app on both the Apples iTunes Store and the Android Google Play Store.
The MMB campaign officially was launched at during a press conference at the Professional Convention Management Association’s Convening Leaders annual meeting in January in Boston.
Other aspects of the campaign that will be in play include national outreach, an industry toolkit, grassroots marketing, positive media and stakeholder engagement.
To learn more, visit MMB at www.meetingsmeanbusiness.com
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.
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