Please Stop Asking If Attendance ‘Was Down’ at Shows Running Right Now

Submitted by rwimberly@tsnn.com on Fri, 08/20/2021 - 12:08

Since the beginning of July, I have been to several trade shows and events all over the U.S. and inevitably when I talk to people afterward, one of the very first few questions they ask is "how many attendees and/or exhibitors were at the show?"

Jennifer Hoff, president of Taffy Event Strategies and Trifecta Events, said that after she and her team recently ran the Coverings trade show in Orlando, she was asked the same thing about attendance at the event.

Events Industry Council Teams Up With The Code To Help Stop Child Trafficking

The Events Industry Council (EIC), the global voice of the business events industry on advocacy, research, professional recognition and standards, has joined The Tourism Child-Protection Code of Conduct (The Code), a multi-stakeholder initiative to prevent the sexual exploitation and trafficking of children in travel and tourism throughout the world.

Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.