Tech News

Jul 20, 2014
APIC, the Association for Professionals in Infection Control and Epidemiology, wanted to do something different for their 41st annual conference held in Anaheim, so they teamed up with CadmiumCD, the creator of Knowledge Hunt, to gamify the attendees’ experience. Knowledge Hunt is a scavenger hunt game for through CadmiumCD’s eventScribe® Mobile App Attendees at the conference utilized the app to scan QR Codes throughout the showfloor and answer questions.   Fourteen strategic partners in all participated in the Knowledge Hunt games. They posted QR codes at their exhibit… more
Jul 20, 2014
APIC, the Association for Professionals in Infection Control and Epidemiology, wanted to do something different for their 41st annual conference held in Anaheim, so they teamed up with CadmiumCD, the creator of Knowledge Hunt, to gamify the attendees’ experience. Knowledge Hunt is a scavenger hunt game for through CadmiumCD’s eventScribe® Mobile App Attendees at the conference utilized the app to scan QR Codes throughout the showfloor and answer questions.   Fourteen strategic partners in all participated in the Knowledge Hunt games. They posted QR codes at their exhibit… more
Jul 14, 2014
LinkedIn is the largest professional network with more than 250 million members around the world. LinkedIn has created a platform that allows its members to connect with other like-minded professionals to promote their business interests and share & learn ideas. Event managers can promote their brand and events on LinkedIn and target marketing efforts to their core audience. This is a great tool for sourcing prospects to become members of your organization and attend your local or industry-related events. The key factors to successful brand and event promotion on LinkedIn for any event… more
Jul 14, 2014
Freeman recently came out with a report, the Freeman Connections Report, which looks at the trends impacting the face-to-face event industry. Using the insight they’ve gained from producing more than 15,000 events each year, the report highlights 10 key technology and device trends they feel are having or will be having an impact on events. The 10 technology and device trends highlighted are big data, 3D printing, augmented reality, proximity technology, wearable technology, mobile internet, second screen, telepresence and virtual events, flexible technology and nano-technology. I asked… more
Jul 14, 2014
LinkedIn is the largest professional network with more than 250 million members around the world. LinkedIn has created a platform that allows its members to connect with other like-minded professionals to promote their business interests and share & learn ideas. Event managers can promote their brand and events on LinkedIn and target marketing efforts to their core audience. This is a great tool for sourcing prospects to become members of your organization and attend your local or industry-related events. The key factors to successful brand and event promotion on LinkedIn for any event… more
Jul 14, 2014
Freeman recently came out with a report, the Freeman Connections Report, which looks at the trends impacting the face-to-face event industry. Using the insight they’ve gained from producing more than 15,000 events each year, the report highlights 10 key technology and device trends they feel are having or will be having an impact on events. The 10 technology and device trends highlighted are big data, 3D printing, augmented reality, proximity technology, wearable technology, mobile internet, second screen, telepresence and virtual events, flexible technology and nano-technology. I asked… more
Jun 30, 2014
When the Society of Independent Show Organizers’ annual Leadership Conference kicks off Aug. 11-13 in Atlantic City, three event technology companies will have the chance to fight for the honor of winning the 2014 Event Innovation Battlefield Award. The competition will take place during the three-day event that will gather together top-tier managers and young leaders who are interested in the latest innovations and best practices to manage their more than 4,000 shows. "The Event Battlefield is an important motivational hub for innovation, ideas, talent and products," said… more
Jun 30, 2014
When the Society of Independent Show Organizers’ annual Leadership Conference kicks off Aug. 11-13 in Atlantic City, three event technology companies will have the chance to fight for the honor of winning the 2014 Event Innovation Battlefield Award. The competition will take place during the three-day event that will gather together top-tier managers and young leaders who are interested in the latest innovations and best practices to manage their more than 4,000 shows. "The Event Battlefield is an important motivational hub for innovation, ideas, talent and products," said… more
Jun 29, 2014
The latest edition of the Harvard Business Review (HBR)’s magazine includes an excellent article on how the role of marketing has changed in the last decade, and how the best marketing organizations are meeting the challenges of the digital age. The authors discuss results from HBR’s study on the strategies and structures that superior marketing organizations are embracing to adapt to the changing times. The study included in-depth interviews with more than 350 top executives, as well as surveys of 10,000-plus marketers worldwide. HBR divided the survey respondents into two groups… more
Jun 29, 2014
The latest edition of the Harvard Business Review (HBR)’s magazine includes an excellent article on how the role of marketing has changed in the last decade, and how the best marketing organizations are meeting the challenges of the digital age. The authors discuss results from HBR’s study on the strategies and structures that superior marketing organizations are embracing to adapt to the changing times. The study included in-depth interviews with more than 350 top executives, as well as surveys of 10,000-plus marketers worldwide. HBR divided the survey respondents into two groups… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.