2013 SIA Snow Show Already Sold Out at Denver’s Colorado Convention Center
May 9, 2012
Even after a mild winter this year, exhibitors for next year’s SIA Snow Show are betting on good times, buying out all of the space on the showfloor nine months in advance.
The announcement came during SnowSports Industries America’s annual spring board of directors meeting that was held in conjunction with the National Ski Areas Association National Convention & Trade Show in San Antonio, Texas.
The SIA show, on tap Jan. 31-Feb. 3 at Denver’s Colorado Convention Center, will not increase its space and booth fees will stay the same for the seventh year in a row, but there will be a waiting list, according to the show’s board of directors.
"After this season's less than stellar snowfall, it's encouraging to see our industry continue to stay positive and look to the future,” said SIA Chairperson Tim Petrick.
He added, “Selling out booth space this far in advance certainly speaks to the relevance of the Snow Show and its importance to the entire snow sports community.”
Show officials said they expect to draw thousands of attendees, including suppliers, retailers, reps, athletes and professionals from the snow sports industry.
SIA's On-Snow Demo/Ski-Ride Fest will follow the Snow Show at Winter Park Resort and Devil's Thumb Ranch February 4-5, 2013.
"The great thing about the SIA Snow Show is that you get to see entire lines, as well as browse for things that may fill gaps,” said Breg Culver, owner of Sliders Snowboard Shop based in Colden, N.Y.
He added, “Comparing sales statistics and products regionally is great, but it's even better to hear what people on the other side of the Mississippi are saying. I feel by going to Denver you get a true sense of the over-all industry vibe.”
The 2012 SIA Snow Show included a 334,640 net square feet showfloor, 470 exhibitors and 927 brands, as well as more than 1,000 television, radio, newspaper and online journalists.
The show also received positive reviews, with 94 percent of exhibitors and 96 percent of retailers surveyed this year saying they met their objectives at the SIA Show.
"The SIA Snow Show is a resounding success for our company; it's the perfect blend of business, fun, and snowboarding,” said Dan Sullivan, director of sales of Rome Snowboards.
He added, “The positive vibe that emanated from this year's show has come around full circle with SIA selling out this early.”
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.
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