New Mobile Alert Program Offered for Georgia World Congress Center Exhibitors

September 16, 2016

Peach Assist, the Georgia World Congress Center Authority’s new mobile alert program, provides exhibitors the option of requesting assistance or services via text without having to leave their booths.

Peach Assist utilizes a text message number - 69050 – that allows anyone on the show floor to text their needs to the dispatch center.

Exhibitors at returning major trades shows – the Bronner Bros. International Beauty Show on Aug. 20-22 and the International Woodworking Fair on Aug. 24-27 – got their first tastes of Peach Assist and staff responded to more than 300 alerts sent through the new service.

“Our goal is to make doing business at the Authority easier. Many exhibitors are a one-or-two-person operation,” said Joe Skopitz, director of products and services.

He added, “Allowing exhibitors to communicate their needs directly with us without having to leave their booth and halt set-up is why this program was introduced.”

The Peach Assist program, which was modeled after the Georgia Dome's Fan Assist mobile concierge, was the result of a recently formed Growth & Innovation team. 

The goal of the Growth & Innovation team is to generate new business ideas, new revenue streams, and introduce new products and services to enhance customer, exhibitor and attendee experiences.

“The Growth & Innovation team has hit a home run with Peach Assist,” Skopitz said. “I look forward to seeing how this will help us enhance the customer experience at the GWCC, and make it easier for exhibitors to operate on our campus.”

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MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.