People News: VISIT Denver, IBTM World and More Elevate Seasoned Professionals, Grow Leadership Teams

December 14, 2023

An array of show organizers, CVBs, event agencies and industry associations have been steadily hiring and promoting staff while bolstering their executive teams as they look ahead to a busy New Year. 

VISIT DENVER  

Twenty-five-year hospitality industry veteran Lee Ann Benevidez has joined VISIT DENVER as its new senior vice president and chief sales and services officer. In her new role, she leads and directs convention and meeting sales efforts, including driving convention bookings for the newly expanded Colorado Convention Center and overseeing the organization’s destination strategy and services efforts.  

Benavidez most recently served as vice president of third-party commerce and luxury sales strategy for MGM Resorts International and previously held various roles over her 18 years with Hyatt Hotels Corp., most recently as vice president of sales for the Americas Region. Prior to joining the Americas Region, she was regional vice president of sales and revenue for the Western Region.

IBTM World

IBTM World appointed 14-year meetings and events industry veteran Claudia Hall as its new event director, responsible for the management and strategic planning of the organization’s flagship global trade show, which took place Nov. 28-30 at Fira de Barcelona.

Hall previously worked for Informa as exhibition director for both Intermobility Expo and Middle East Energy. Based in Dubai, she was responsible for managing, planning and staging the operational, logistical and financial aspects of both large-scale international trade shows. 

Heritage 

Full-service special event and trade show contractor Heritage recently added two seasoned industry professionals to its team: Brian McHugh as vice president of sales and Bobby Hacket as national senior vice president of operations.

Bringing an extensive background in new business development in the IT industry, McHugh will help develop and lead new business prospecting practices across the organization, working in close collaboration with the entire sales and account management team to secure new business. He most recently served as the director, strategic accounts at Tanium and previously held sales, strategic accounts and management roles at Google, VMware, Cisco and Hewlett-Packard. 

Based out of Heritage’s Nashville branch, Hacket will be responsible for overseeing national in-house operations and overall event operations. He joins the company from Freeman, where he worked for nearly 27 years, most recently as director of freight operations.

Atlanta Convention & Visitors Bureau   

The Atlanta Convention & Visitors Bureau (ACVB) recently hired Taylor Boser as social media manager, responsible for developing the CVB’s content strategy and executing initiatives across social media platforms, focusing on group markets and attendance building. She will also produce written and visual content to drive engagement for meeting planners, attendees and leisure travelers.

Prior to ACVB, Boser served as a strategic communications specialist for Tallahassee Community College, where she developed social media content that highlighted the institute’s programs, students and campus activities.  

tfconnect 

Global event talent consultancy tfconnect has tapped U.K. events industry veteran Miranda Martin as its new managing director, effective Jan. 18. She is replacing Trevor Foley, who will become chairman and focus on business development. 

Bringing 16 years of events industry experience across food and music festivals, intellectual property (IP)-led fan fests, niche market events and trade shows, Martin most recently served as chief executive of Brand Events’ Pub in the Park festival series. Prior to that, she served as portfolio director and event director at Montgomery Experiences, and as an event director and event manager across a range of consumer and trade IP-led fan fests and niche market events, among other roles, at SME London. 

InVision Communications 

Event marketing agency InVision Communications appointed 25-year event marketing and leadership veteran Angie Smith as its new CEO, effective Jan. 1. She most recently served as head of experiential and field marketing at Atlassian, an InVision client, and previously spent more than three years at InVision as its group executive, strategy. Smith’s career also includes notable tenures at leading companies, including Cisco and INXPO. 

InVision’s CEO/Co-Founder Rod Mickels and Chief Culture Officer/Co-Founder Drew Hagen will remain on the company’s board of directors and transition to advisors of the new CEO and executive leadership team. 

Louisville Tourism 

Louisville Tourism recently welcomed a new team member and announced two staff promotions. 

Kathryn Peck has been promoted to finance and administration manager, tasked with administering the recently created Tourism Improvement District (TID) program’s payables, filing annual reports and overseeing Louisville Tourism’s corporate credit card expense reporting process. An employee of Louisville Tourism since 2016, she has held support positions in the convention sales department, destination services and most recently, within the strategic alliances department. 

Janel Clements was promoted to convention sales coordinator from her previous role as convention sales assistant. In her new role, she leads the sales department’s administrative team and will continue to serve in a supportive role with the sales department managers, directors and senior vice president. Clements has been with Louisville Tourism since 2021.

Shelby Basham has rejoined the organization as a convention sales assistant, continuing her previous tenure at Louisville Tourism within the sales support team, where she will work closely with sales managers and directors to help secure incoming meetings and conventions business for Louisville. She most recently worked as a group travel consultant at Hemisphere Educational Travel. 

Soundings  

Soundings — a woman-owned talent platform for the event, hospitality and nonprofit industries — welcomed event technology veteran Kerry Lambert as its new COO. Bringing a wealth of leadership experience to her new role, she has held notable positions at event organizations, including Cvent and Freeman. 

As part of this strategic reorganization at Soundings, Heather Black Cosgrave has been elevated to vice president of account management since joining the company as director of customer success and account management. 

PCMA

PCMA has added a new leader to its executive team: Traci DePuy as chief marketing officer, responsible for leading the association’s enterprise-wide brand and marketing strategies.

A recognized corporate marketing and brand strategist, DePuy joins PCMA with more than 15 years in SaaS b-to-b brand strategy, event operations and marketing management, holding leadership positions at notable corporate technology companies, such as Ellucian and Salesforce. 

Exhibitor Group  

Exhibitor Group welcomed consultant, speaker, educator and author Jim Gilmore as chief experiential architect, a newly created role in which he’ll help EXHIBITOR drive new audience engagement strategies.

A management advisor to organizations throughout the world, Gilmore is the co-author of The Experience Economy, covering experience design, customer experience management and experiential marketing. A frequent keynote speaker, he is also a workshop facilitator and executive coach focused on helping organizations understand the experience economy and its implications on their operations. 

Have some trade show-related people news to share? Please send announcements and high-resolution headshots to lpsavas@tsnn.com.

  

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Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.