Study: Event Attendees to Return Sooner Rather Than Later
Optimism about the events industry is transforming from anecdotal to data-driven.
Optimism about the events industry is transforming from anecdotal to data-driven.
The rollout of more and more vaccines will help large venues reopen and allow our industry to bring back in-person events in the coming months. It will be critical for event organizers and venues to work together to deliver events where attendees feel safe participating. Technology plays a key role in this effort and can streamline health safety measures for event organizers.
It’s now a matter of when, and not if, events return. That’s all that is certain. Change is coming, but in what form is anyone’s guess.
Many of the same industry giants cooperating on safety standards for a return to live events have found common ground again with a new baseline format to collect and track data.
A digital-first approach to industry events and networking is now the norm, bringing with it new opportunities to make meaningful connections virtually, along with a more adaptable, convenient and precise way to organize and attend industry events.
Detroit’s TCF Center has landed a new general manager. On April 19, Larry Alexander, board chairman of the Detroit Regional Convention Facility Authority announced that Karen Totaro has been tapped by ASM Global to lead the convention center.
UFI, the Global Association of the Exhibition Industry, is marking its return to live events with its UFI MEA Conference 2021, taking place May 26 in Dubai.
CES, the U.S.’s largest trade show and the world’s most influential technology event, will return to its longstanding home of Las Vegas Jan. 5-8, 2022.
On April 22, event professionals from across the globe tuned in to watch the Virtual Events Institute’s inaugural Virtual & Hybrid Event Awards.
The COVID-19 vaccine rollout has brought some much-needed positive news, but it will still be months before associations and businesses can plan the large-scale in-person events and trade shows they once did. In the interim, many are opting for virtual or hybrid trade shows, conferences and meetings.