Are Virtual Events Still in the Game?

August 23, 2022

Sponsored exclusively by Hubilo

For the past two years, the events industry has been in a flux. The pandemic made us rethink our event strategies, and we pivoted to the planning mode that worked bestvirtual events. The pivot was hard, but we learned a new way of delivering content and building relationships. 

At Hubilo, we enabled virtual experiences that delivered ROI that set the bar high. The benefits of virtual events seemed to be scalable.

That was the past, what now? 

The world is coming back to normal. The pent up demand for in-person meetings is driving a new wave of change. In-person and hybrid events are in demand, while virtual events are struggling. The slump in attendance and dwindling ROI is a challenge in purely virtual events.

How do we move ahead? 

Is the solution only to invest in in-person events and go back to the status quo we once had? Certainly not. Our survey featuring leading #eventprofs found that 47.13% are continuing to plan events in all 3 formats - in person, virtual, and hybrid. And 87% of them shared how virtual events are either indispensable or at least a format to deploy for the right place, time, and audience.

Hubilo

So what we do ahead depends on the approach we all take. If virtual events remain just an extended version of a webinar, then yes, they’re a futile endeavor. 

But if we learn to deliver captivating experiences no matter what the format, we have a chance to change what virtual experiences look like. 

How? Hear it from our CEO and founder, Vaibhav Jain, as he spills some beans on what the future of virtual events looks like

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Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.