It’s All About the User Experience
February 22, 2015
An Infographic published a couple of years ago by SITA , a leading world specialist in air transport communications and information technology, anticipated that the air passenger experience would be in for a major transformation in 2015.
With 9 out of 10 passengers wanting to see their flight status info on their personal mobile devices, the service industry has been gearing up to respond with appropriate options. This year, a majority of the airlines are offering mobile check-in and other services to passengers.
Indeed, customer expectations are driving similar paradigm shifts across all markets, including the events industry globally. Mobile apps, kiosks and social media have accustomed users to having on-demand access to powerful features through quick and extremely user friendly interfaces, which work and sync seamlessly across any device they choose to use.
Interestingly, this phenomenon is driving new user experience innovation in a big way not just for consumer websites and mobile apps, but also B2B or enterprise software solutions. A recent blog post published on the Harvard Business Review highlights this new trend. To quote the article’s author, Jon Kolko, people in large companies are “regular people” too. As we become accustomed to smart apps and the Internet of Things in our homes, we are inevitably bringing similar expectations to our workplaces.
This development has an important implication for C-suite executives who are responsible for selecting the enterprise software solutions to be used by their teams. When evaluating a new system for their organization, they should focus not just on the depth of features but also on whether it supports a fast and accessible user experience for all their team members.
Needless to say, a happy and productive team, especially when out in the field, is sure to deliver much better customer service to your attendees, exhibitors, speakers and sponsors. Though the events industry, over the last few years, has recognized the importance of providing event participants with tools that they love to use, it also needs to open up more to the benefits of facilitating a richer and more pleasing user experience for its internal users.
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.
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