Jan 04, 2013
For many show management teams, the task of selling out an exhibit floor is an all-consuming process, so the idea of additional revenue generation falls by the wayside or lands squarely in the lap of the sponsorship team. Allowing exhibitors to enhance their online listings is a great way to give your exhibitors extended coverage and improve the attendee experience.
Common enhancements are extended length profile listings, press releases, and additional space for logos and branding. Think of the last time you visited a major retail website like Amazon. If you search… more
Dec 17, 2012
Experient, the source for integrated meeting services, and digital event marketing agency bXb Online announced late November an agreement that enables Experient to extend its service offerings to support its clients' digital content strategy.
The collaboration with bXb will expand Experient's portfolio of services to the association and trade show marketplace, including orchestration of online events and future content distribution through Best of Business Television (BOBtv) powered by bXb Online.
BXb Online's digital event marketing support includes a range of solutions to assist… more
Dec 17, 2012
Technology seemed to be the star attraction of the Expo! Expo! showfloor this year. Even exhibitors who were not technology companies were integrating tech into their product or service offerings. While there were no ground breaking new products launched at this event, what was new was the use of existing technology and the conversation around it.
Mobile event apps were back again this year, but whereas last year the conversation was all about usability and content, this year those vendors are focused on data and year-round communication.
GenieMobile’s Michael Douglas was talking about… more
Dec 17, 2012
You have a great idea for a video, but you don’t have the time or the money to hire a third party to do the work. All is not lost! You can create the video yourself and it will look like a professional made it. Don’t be afraid, even beginners can make a video using the steps and tools described below.
Step 1: Write the Script
Begin by writing a clear and concise script. Try to stay on point and convey your message in as few words as possible. Ideally the finished video should be under 5 minutes and closer to 3 minutes or less. Remember you will have visuals… more
Dec 17, 2012
Technology seemed to be the star attraction of the Expo! Expo! showfloor this year. Even exhibitors who were not technology companies were integrating tech into their product or service offerings. While there were no ground breaking new products launched at this event, what was new was the use of existing technology and the conversation around it.
Mobile event apps were back again this year, but whereas last year the conversation was all about usability and content, this year those vendors are focused on data and year-round communication.
GenieMobile’s Michael Douglas was talking about… more
Dec 17, 2012
You have a great idea for a video, but you don’t have the time or the money to hire a third party to do the work. All is not lost! You can create the video yourself and it will look like a professional made it. Don’t be afraid, even beginners can make a video using the steps and tools described below.
Step 1: Write the Script
Begin by writing a clear and concise script. Try to stay on point and convey your message in as few words as possible. Ideally the finished video should be under 5 minutes and closer to 3 minutes or less. Remember you will have visuals… more
Dec 17, 2012
Experient, the source for integrated meeting services, and digital event marketing agency bXb Online announced late November an agreement that enables Experient to extend its service offerings to support its clients' digital content strategy.
The collaboration with bXb will expand Experient's portfolio of services to the association and trade show marketplace, including orchestration of online events and future content distribution through Best of Business Television (BOBtv) powered by bXb Online.
BXb Online's digital event marketing support includes a range of solutions to assist… more
Dec 02, 2012
Trade Show News Network is excited to announce a partnership with a2z, Inc. – a provider of powerful web-based event management tools – to launch TSNN Tech Corner, a dedicated news section on the TSNN.com Web site (techcorner.tsnn.com) and TSNN suite of newsletters that will focus on event technology news.
“We are thrilled to be able to offer the industry TSNN Tech Corner, where show organizers will have a dependable source for high-quality news content focusing on the latest and greatest in event technology,” said TSNN President and Editor-in-Chief Rachel Wimberly.… more
Dec 02, 2012
Trade Show News Network is excited to announce a partnership with a2z, Inc. – a provider of powerful web-based event management tools – to launch TSNN Tech Corner, a dedicated news section on the TSNN.com Web site (techcorner.tsnn.com) and TSNN suite of newsletters that will focus on event technology news.
“We are thrilled to be able to offer the industry TSNN Tech Corner, where show organizers will have a dependable source for high-quality news content focusing on the latest and greatest in event technology,” said TSNN President and Editor-in-Chief Rachel Wimberly.… more
Nov 29, 2012
In 2012, we saw Google, the dominant search engine; make some radical changes to its indexing and ranking policies. The focus has shifted, once and for all, from quantity to quality. What event marketers say about a given brand has become less important than how consumers respond to that brand’s presence online. This emphasis on target audience driven social engagement will further strengthen in 2013.
How often users share your content on social media sites, comment on it, review it and return to it will carry more weight than it has ever before. The number of times a link is tweeted… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.