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Feb 24, 2013
Twitter is a powerful medium for getting one’s marketing message across to thousands of people with minimal investment. However, it can be deceptively simple and may prove to be ineffective if one doesn’t get some basics right. Four essential actions – ‘Timing, trending, responding and repeating’ - have to be blended in the right proportions to make your campaigns successful on Twitter.
Timing - Tweet at a time when your targeted audience is most likely to view your tweet in their Twitter stream. For this it is important to know where your audience is… more
Feb 24, 2013
Twitter is a powerful medium for getting one’s marketing message across to thousands of people with minimal investment. However, it can be deceptively simple and may prove to be ineffective if one doesn’t get some basics right. Four essential actions – ‘Timing, trending, responding and repeating’ - have to be blended in the right proportions to make your campaigns successful on Twitter.
Timing - Tweet at a time when your targeted audience is most likely to view your tweet in their Twitter stream. For this it is important to know where your audience is… more
Feb 22, 2013
When the 20,000 Safari Club International Convention attendees celebrated their 41st anniversary in Reno, Nev., this past January, they were able to navigate through their adventure with their smartphones and tablets. The SCI 2013 event app was made available courtesy of the Reno-Sparks Convention and Visitors Authority (RSCVA).
The RSCVA has partnered with Guidebook, a mobile app company based in Palo Alto, Calif., to provide qualifying events with a free mobile event app. Part of that qualification process is booking your meeting through the CVB.
Ben McDonald, communications manager for the… more
Feb 22, 2013
When the 20,000 Safari Club International Convention attendees celebrated their 41st anniversary in Reno, Nev., this past January, they were able to navigate through their adventure with their smartphones and tablets. The SCI 2013 event app was made available courtesy of the Reno-Sparks Convention and Visitors Authority (RSCVA).
The RSCVA has partnered with Guidebook, a mobile app company based in Palo Alto, Calif., to provide qualifying events with a free mobile event app. Part of that qualification process is booking your meeting through the CVB.
Ben McDonald, communications manager for the… more
Feb 12, 2013
The Sands Expo & Convention Center is one of the busiest convention and meetings properties in the United States, with many thousands of attendees often at just one of the venue’s several annual events all wanting to be connected and stay connected at the same time.
The challenge was, if let’s say 5,000 attendees were at a keynote and the speaker wanted everyone to answer a question through an audience response system, how could the Sands make sure they delivered as a venue in this moment?
Justin Herrman, executive director of IT at the Sands, said a lot of the high-… more
Feb 12, 2013
The Sands Expo & Convention Center is one of the busiest convention and meetings properties in the United States, with many thousands of attendees often at just one of the venue’s several annual events all wanting to be connected and stay connected at the same time.
The challenge was, if let’s say 5,000 attendees were at a keynote and the speaker wanted everyone to answer a question through an audience response system, how could the Sands make sure they delivered as a venue in this moment?
Justin Herrman, executive director of IT at the Sands, said a lot of the high-… more
Feb 11, 2013
At the National Automobile Dealers Association Convention & Expo, held Feb. 8-11 in Orlando, attendees had the opportunity to try out something new - a2z, Inc.'s ChirpE Photo Booth.
At the booth during the show, not only did people have fun dressing up and sharing photos through social media, it also created a lot of buzz during and after the show.
The ChirpE Photo Booth is an easy-to-use iPad-based Photo Booth with robust social media capabilities.
The ChirpE Photo Booth enables event attendees to take their own picture, add a quote or testimonial and post it to their Facebook… more
Feb 09, 2013
According to a recent consumer research study published by the Sociable Labs, social sharing is a mainstream shopping activity for discovering what products to buy. 62% of the 1088 online shoppers surveyed under the study had read product-related comments from their friends on Facebook. Results from this and similar studies reinforce the fact that social sharing now has a huge impact on the visibility and growth of a brand online. Social sharing tools enable website visitors to share web content that they like with their friends on Facebook, Twitter, LinkedIn and other popular social media… more
Feb 09, 2013
These days, you can do almost anything with your smartphone. That now includes paying to get into a trade show, finding deals on the showfloor and purchasing vendors’ products right there in their booths.
PXT Payments, a mobile payment app and digital wallet provider, is one company that is making this possible with its geolocation-based app looped in™. PXT Payments describes looped in™ as an ATM on your iPhone or Android.
Transactions occur when the buyer texts their payment to a vendor. There is no transaction fee for the buyer, but the seller pays a 2.5 percent merchant… more
Feb 09, 2013
According to a recent consumer research study published by the Sociable Labs, social sharing is a mainstream shopping activity for discovering what products to buy. 62% of the 1088 online shoppers surveyed under the study had read product-related comments from their friends on Facebook. Results from this and similar studies reinforce the fact that social sharing now has a huge impact on the visibility and growth of a brand online. Social sharing tools enable website visitors to share web content that they like with their friends on Facebook, Twitter, LinkedIn and other popular social media… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.